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Under Armour's Transition to a Data-Driven Fitness Lifestyle Company – Will it Pay Off? - Digital Innovation and Transformation
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Danish sports-tracker Endomondo acquired by American Under Armour for USD $87,5 million - TBK Consult
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The MyFitnessPal app, with a mention of the acquisition by Under Armor, is seen on a smartphone in Golden, Colorado in this February 5, 2015 photo illustration. Under Armour Inc, which provides
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Under Armour Enters Into Definitive Agreement To Sell The MyFitnessPal Platform To Francisco Partners
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